Advertising helps fund Big Issue’s mission to end poverty
News

'There’s no one out here': Big Issue sellers plead for support as streets empty ahead of Christmas

Big Issue sellers have made a plea for support as the streets empty and people stay in their homes to avoid Covid-19 at Christmas

Hugh McErlean who sells the Big Issue in Covent Garden has seen footfall drastically drop Image: Louise Haywood-Schiefer

Big Issue sellers are urging the public to support them by buying the magazine as the streets empty of Christmas shoppers and commuters due to Covid.

While Christmas would usually be the busiest time of year for the self-employed magazine sellers, earning them much-needed income during the coldest and most difficult time of the year, customers are this year staying at home to avoid becoming infected with the new Omicron variant of coronavirus. 

“Our vendors have no choice but to ‘work from home’ on the streets, which are, once again, quieter and present less of an opportunity to earn their way out of trying circumstances to a more promising future,” said Lord John Bird, founder of The Big Issue.

People have been urged to scale back their Christmas socialising by chief medical officer Chris Whitty, who implored the public to only mix with others if absolutely necessary as Omicron surges.

“The rule change means sales are down, it’s been empty in the last few days and it should be the busiest time of year,” said “Suggs” Macklin, a Big Issue vendor, who sells the magazine in central London.

Another vendor, Sam Woodlock, added: “It’s not great just before Christmas. Since people have been told to work from home, they’re doing what they’re told and there’s no one out here. The fact is Big Issue vendors can’t work from home. If you can support your local vendor, please do.”

Advertising helps fund Big Issue’s mission to end poverty
Advertising helps fund Big Issue’s mission to end poverty

Thirty years after founding The Big Issue, Lord Bird is calling for urgent support for the magazine’s vendors, describing their livelihoods as “hanging on a precipice.”

To the great British public, Lord Bird said: “We would love you wonderful people to make buying The Big Issue a part of your yearly Christmas traditions, as much as buying the Christmas pudding, gifts for family and friends or decorating your Christmas tree are.”

“Please buy a copy of the magazine this week from your local vendor and if you can’t then please subscribe online and help someone living in poverty to lift themselves up and out.”

Advertising helps fund Big Issue’s mission to end poverty

Do you know how Big Issue 'really' works?

Watch this simple explanation.

Recommended for you

View all
Wales homeless football team faces race against time to survive: ‘We’re at breaking point’
Wayne Ellaway Homeless World Cup
Homelessness

Wales homeless football team faces race against time to survive: ‘We’re at breaking point’

Period poverty forces UK women to use newspaper instead of sanitary products: 'It's unacceptable'
Sanitary towels
Period poverty

Period poverty forces UK women to use newspaper instead of sanitary products: 'It's unacceptable'

Why are homes left empty in the UK and how can we fill them up?
Boarded-up empty homes in Bradford
Housing

Why are homes left empty in the UK and how can we fill them up?

Carer's allowance turns 50: 'I keep the money side of things from her, I don't want her to worry'
carer pushing someone in a wheelchair
Unpaid carers

Carer's allowance turns 50: 'I keep the money side of things from her, I don't want her to worry'