Advertising helps fund Big Issue’s mission to end poverty
Turning house music into homes: The James Hype special edition is out!
BUY magazine
Opinion

Paul McNamee: The Big Issue is here while it has to be

"We’re not a charity, we don’t operate on government handouts. We’re a business, a social business, that brings business solutions to society’s problems. And this has now taken wings"

The Big Issue logo

The Big Issue is a community.

We are our vendors, we are our readers, we are the staff and all our supporters. The symbiosis that exists is unique. We are not like any other publication and we are unlike almost any other company.

We exist to give the poorest in society, those who feel society has left them behind, a means to earn a living and pull themselves back up.

That is the rubric upon which we were established over 26 years ago. And the reason we’re still here.

I do not tire of explaining this. The purpose of The Big Issue provides incredible agency.

And this week we reveal we are selling well. In 2017, we sold one per cent more than we did the year before. The Big Issue now sells an average of 83,073 copies each week across Britain. This is the third year in a row we’ve increased sales.

Advertising helps fund Big Issue’s mission to end poverty
Advertising helps fund Big Issue’s mission to end poverty

On the one hand, this is very good news. There is pride in the success. It’s a very tough market and it’s no secret that paid-for titles are struggling. We have bucked that trend, again.

There is pride that we’re woven into the fabric of Britain’s high streets and in its hearts and minds. It’s quite incredible that this sense of identity continues to grow, in our 27th year. It’s wonderful that our readers have stayed with us, that new readers have joined us, that they have found the words, the identity and the attitude they love in the pages we produce. It’s testament to the incredible work of everybody in the organisation.

There is ongoing frustration that The Big Issue is still needed. Founder John Bird has frequently said he’ll know that society has really got somewhere when The Big Issue is not needed anymore.

But things have grown beyond the magazine. And this is where the strength lies. The extra parts of the organisation continue the original plan – a hand up, not a handout. A means of offering people a way to move out of their situation.

This is the third year in a row we’ve increased sales

We’re not a charity, we don’t operate on government handouts. We’re a business, a social business, that brings business solutions to society’s problems. And this has now taken wings.

We have Big Issue Invest, the social investment arm of the Group. The aim is simple – to finance sustainable social enterprises and charities that are making a positive difference for people and communities across the UK. It’s important to be clear – no money is taken from magazine sales or vendors.

Instead, the funds invested are from businesses and individuals who want to make their money do good. Big Issue Invest gives purpose to some of the biggest businesses in order to allow some of the smallest businesses, in communities across Britain, fulfil their purpose.

There is the Big Issue Shop, a hub for social enterprises and businesses, allowing the marginalised to earn an income through their products. The Foundation is our charitable arm, and at the top of it all there is John Bird, Lord John Bird, now in Parliament.

He is not there to warm the benches, but working for the poorest in Britain, to form an alliance of people that will work towards preventing the next generation falling into poverty. To prevent The Big Issue needing to exist.

All this, from one magazine in 1991. So long as we are needed, we will be here.

On we go. All of us.

Introducing RORA Jobs and Training

Whether you’re in work, currently unemployed, or worried about your future job security, Big Issue RORA Jobs & Training is here to help. Search our latest jobs, register for alerts, browse training courses and find your next role today.  

Find out more
Advertising helps fund Big Issue’s mission to end poverty

READER-SUPPORTED SINCE 1991

Reader-supported journalism that doesn’t just report problems, it helps solve them.

Recommended for you

View all
Donald Trump wants 'the homeless to move out' – while simultaneously dismantling homelessness prevention
Steven MacKenzie

Donald Trump wants 'the homeless to move out' – while simultaneously dismantling homelessness prevention

Scapegoating asylum seekers is not the answer to violence against women and girls
Cat Linton

Scapegoating asylum seekers is not the answer to violence against women and girls

Five-week universal credit wait for claimants is a baffling own goal – here's the proof
looking down on a table that has a notebook open on it alongside a pen, calculator and an apple // housing benefit
Juliette Flach

Five-week universal credit wait for claimants is a baffling own goal – here's the proof

Most people with ADHD do not tell their employer – here's why we must break the silence
Photo shows a man working on a laptop with his head in one hand
Louise Ansari

Most people with ADHD do not tell their employer – here's why we must break the silence

Most Popular

Read All
Renters pay their landlords' buy-to-let mortgages, so they should get a share of the profits
Renters: A mortgage lender's window advertising buy-to-let products
1.

Renters pay their landlords' buy-to-let mortgages, so they should get a share of the profits

Exclusive: Disabled people are 'set up to fail' by the DWP in target-driven disability benefits system, whistleblowers reveal
Pound coins on a piece of paper with disability living allowancve
2.

Exclusive: Disabled people are 'set up to fail' by the DWP in target-driven disability benefits system, whistleblowers reveal

Cost of living payments: Where to get help in 2025 now the scheme is over
next dwp cost of living payment 2023
3.

Cost of living payments: Where to get help in 2025 now the scheme is over

Strike dates 2023: From train drivers to NHS doctors, here are the dates to know
4.

Strike dates 2023: From train drivers to NHS doctors, here are the dates to know