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Big Christmas Wish

Big Christmas Wish
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Winter used to be the season where Big Issue vendors thrived, but with the death of the high-street and the rise in online shopping they’re now struggling to get by more than ever before.

Every time you buy a copy of The Big Issue, subscribe or donate, you are helping our vendors to work their way out of poverty by providing ‘a hand up not a hand out.’

You’re helping Big Issue vendors achieve their #BigWish

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We all have Christmas wishes and our vendors are no exception. Whether it’s saving up for a train ticket home, aspiring to sell their artwork or simply selling more magazines, every single Big Issue vendor has a #BigWish that means something to them.

Help us to be there for Big Issue vendors this Christmas


Buy from your local vendor

Big Issue vendors are working hard to make their Christmas wishes come true. Every time you buy a Big Issue magazine, you’re directly supporting a vendor to work their way out of poverty. You’re helping Big Issue vendors achieve their #BigWish. Vendors buy the magazine for £1.50 and sell it for £3, keeping the profit. If you’re unable to visit your local vendor, then you can subscribe (or buy a gift subscription) via our vendor map. That vendor will receive 50% of the net profits.

Subscribe to the magazine

As a non-profit, every penny we make goes back into the organisation. With a subscription, not only are you buying an award-winning magazine, you’re also contributing to The Big Issue’s fight to dismantle poverty – from our frontline staff providing vendors with vital support, to campaigning for policy change on a national level… each subscription really does make a difference.

Support us and double your donation

For one week only, double your donation! As part of The Big Give Christmas Challenge, if we raise £14,700 by 7th December, all gifts will be matched. Make you support worth twice as much and donate today.

Meet our vendors

Rodney Lyall, 51, Boscombe Sainsbury’s, Bournemouth

Rodney Lyall, 51, Boscombe Sainsbury’s, Bournemouth

“No one to be alone this Christmas” Cheralyn’s #BigWish
Big Issue Foundation

“No one to be alone this Christmas” Cheralyn’s #BigWish

Julie Cherry, 47, outside M&S, Wimborne, Bournemouth

Julie Cherry, 47, outside M&S, Wimborne, Bournemouth

Support The Big Issue and our vendors this Christmas