Advertising helps fund Big Issue’s mission to end poverty
Housing

Rhys Ifans: 'We can all tackle homelessness'

Welsh actor backs new Shelter Cymru campaign giving the public practical ways to help

When confronted by the misery of homelessness, many people are left overwhelmed and confused about whether solutions are possible.

Actor Rhys Ifans has launched a new campaign empowering people to tackle the problem. “People need to understand that homelessness is something we can all do something about,” he said.

The Welsh actor is fronting the Shelter Cymru campaign “7 ways you can end homelessness”.

Some of the proactive ways to help suggested by Ifans and Shelter Cymru include volunteering in outreach services, sending alerts to Streetlink about rough sleepers who may need help, reporting empty homes and campaigning for more affordable housing.

An end to homelessness is possible, if we work together

Ifans, who played a homeless man caught up in the Occupy movement in the 2013 play Protest Song, said: “I find it shocking that every year in Wales more than 2,800 children have to go through the trauma of homelessness. This should not be happening in the 21st century.”

“An end to homelessness is possible, if we work together,” he added.

Advertising helps fund Big Issue’s mission to end poverty
Advertising helps fund Big Issue’s mission to end poverty

More than 15,000 people in Wales become homeless each year, including 2,800 children with families trapped in a cycle of B&Bs and emergency accommodation.

Vulnerability to homelessness affects even more people. According to Shelter, a further 10,000 people in Wales come within days of losing their home each year, and in 2016 19,000 people used the charity’s services.

For more, go to Shelter Cymru.

Keep reading the journalism that powers our mission

Register free to continue and learn more about the stories, campaigns and the support we provide, helping people facing poverty across the UK.

Introducing RORA Jobs and Training

Whether you’re in work, currently unemployed, or worried about your future job security, Big Issue RORA Jobs & Training is here to help. Search our latest jobs, register for alerts, browse training courses and find your next role today.  

Find out more
Advertising helps fund Big Issue’s mission to end poverty

Do you know how Big Issue 'really' works?

Watch this simple explanation.

Recommended for you

View all
Autumn budget 2026: Keeping housing benefit freeze 'puts rough sleeping promise at risk'
Chancellor of the Exchequer John Healey opted not to unfreeze local housing allowance at the 2026 autumn budget
Housing

Autumn budget 2026: Keeping housing benefit freeze 'puts rough sleeping promise at risk'

How the housing crisis turned into a political football 
Graffiti in Barcelona of Maricarmen Abascal
Housing crisis

How the housing crisis turned into a political football 

Can Labour still hit their 1.5 million homes target?
Lion Green Road won the RIBA Stirling Prize
Housing

Can Labour still hit their 1.5 million homes target?

How can we end rough sleeping when frontline workers are facing burnout?
a homeless man lying down sleeping rough on the street
Housing

How can we end rough sleeping when frontline workers are facing burnout?