Hugh Grant may be more used to Notting Hill, but the Love Actually star made a difference in the Scottish town of Airdrie when he sent an online order of food and toiletries to a foodbank.
The gesture came on the back of the Twitter trend #foodbankchallenge, which tasks people to donate goods and snap a photo to share on social media.
Highlands-based blogger Alex, who has drawn attention to the struggles of life on the breadline with his blog Life of a Universal Credit Sufferer, kicked off the challenge.
— Hugh Grant (@HackedOffHugh) May 11, 2018
On the back of the donation, the blogger posted: “So many people are learning about food poverty and what is causing it. Everyone should be so proud of themselves for making a difference. It is you and not me who own this.”
Delighted to meet Hugh Grant earlier today to thank him personally for his gift, but more importantly to share the reality of the poverty trap experienced by so many people in the UK today. #FoodBankChallenge @TrussellTrust #StopUKHunger #foodbanks pic.twitter.com/p3xRoeXlDe
— H&F Foodbank (@hffoodbank) June 5, 2018
Grant’s supermarket donation delivered a timely boost to the Airdrie foodbank. The groceries, nappies and baby food he sent are much in demand as donations dry up during summer.
Since 1991 The Big Issue has sold more than 200,000,000 copies – helping the most vulnerable in society earn more than £115 million.
Following the haul, the Hollywood ace convinced former footballer and the face of Match of the Day Gary Lineker to get involved, as well as his A Very English Scandal co-star and former Inbetweener Blake Harrison.
Thanks @HackedOffHugh for nominating me. Here’s my trolley full of food, now in the caring hands of @hffoodbank @TrussellTrust. I now nominate @RobbieSavage8 for the #FoodBankChallenge pic.twitter.com/DJPGlIxAil
— Gary Lineker (@GaryLineker) May 12, 2018
And Grant hasn’t stopped there. He’s kept the #foodbankchallenge rolling by visiting his local foodbank in Hammersmith and Fulham before following that up with another donation to the Airdrie foodbank he started out with. Top work.
But the skyrocketing demand for foodbanks means it’s going to take a huge effort from us all to stop people going hungry – and the big names could lead the way.
Ok #FoodBankChallenge is doing well. Hugh Grant visited @hffoodbank today and his co star from #AVeryEnglishScandal @blakeharrison23 took the challenge yesterday. Let's keep it going.#foodpoverty is a massive issue across the UK and needs our attention.#StopUKHunger pic.twitter.com/WEvu3leZKo
— Alex (@RespectIsVital) June 5, 2018
A total of 1,332,952 three-day emergency food supplies were distributed in the past 12 months – 484,026 to children – representing a 13 per cent rise on average over the previous year, according to research from The Trussell Trust.
And the national foodbank charity is pretty clear on what is behind the rise – Universal Credit. In areas where the troubled benefits revamp has been rolled out, the rise in usage is even higher with up to 52 per cent more demand.
Got down to Trinity Baptist Church #foodbank collection point in Bexleyheath for my #FoodBankChallenge
Any little you can give will be massively appreciated by someone in need! Get involved!@TrussellTrust @RespectIsVital pic.twitter.com/3k1vX5PpPh
— blake harrison (@blakeharrison23) June 4, 2018
More superstars should be following in Grant’s illustrious footsteps to keep foodbanks stocked so we want you to keep an eye out for him or other stars helping out. Get in touch at email@example.com.