Advertising helps fund Big Issue’s mission to end poverty
News

Big Issue vendor features in new Heathrow Airport campaign

Big Issue vendor to welcome millions of Heathrow Airport passengers

Big Issue vendor to welcome millions of Heathrow Airport passengers

“I’m very proud to feature in the pictures at Heathrow,” said the Big Issue vendor who is part of the airport’s ‘Welcome’ campaign.

Big Issue vendor Floriana Stanciu has become an international poster girl, greeting 1.5 million passengers a week as part of Heathrow Airport’s ‘Welcome’ campaign.

Floriana, who has been homeless for two years, sells The Big Issue and also works on a Change Please coffee cart in London.

She joins a Red Arrows pilot, a town crier, a zookeeper, a TFL Tube driver, a Globe theatre actor and British astronaut Tim Peake as Welcome ambassadors on the posters in the airport’s four terminals (more below).

“I am very proud to feature in the pictures at Heathrow,” Floriana said.

Advertising helps fund Big Issue’s mission to end poverty
Advertising helps fund Big Issue’s mission to end poverty

“This is a nice way to feel good about the journey I have taken and the hard work needed to get to where I am today.”

Heathrow CEO John Holland-Kaye added: “Heathrow is a great British asset that is recognised around the world and now from space too.

“We are honoured Floriana has joined our line-up of iconic personalities the United Kingdom has to offer.”

Keep reading the journalism that powers our mission

Register free to continue and learn more about the stories, campaigns and the support we provide, helping people facing poverty across the UK.

FULL LIST

Floriana Stanciu – Big Issue Vendor
Tanya Moodie – Actor, Globe Theatre
Vicky Fyson – Zookeeper, London Zoo
Alan Myatt – Town Crier
Rachul Panchkaran –Customer Service Assistant, London Underground
Joe Hourston – Red Arrows pilot
Natasha Moger – SAC Engineer
Stephen Wiltshire – London Artist

Big Issue vendors are back!

It’s not just the shops that are opening again. From Monday 12th April onwards,  Big Issue vendors are back in business, with a big smile and a stack of magazines. Buy from your local vendor today!

Find out more
Advertising helps fund Big Issue’s mission to end poverty

Do you know how Big Issue 'really' works?

Watch this simple explanation.

Recommended for you

View all
Ending rough sleeping isn't just about money – it takes everyone pulling together
Andy Burnham, pictured in a media interview at No 10, has promised to end rough sleeping
Letters

Ending rough sleeping isn't just about money – it takes everyone pulling together

How the Big Grow is strengthening communities and building resilience through growing food
Tatiana Hardy tends her school garden as part of the Big Grow project
Food

How the Big Grow is strengthening communities and building resilience through growing food

Is it fair to ask a homeless person to give up their pet to get a home? Half of Brits say no
Big Issue vendor, Alfie Brew on his pitch at Co-op, St Thomas, Exeter
Housing

Is it fair to ask a homeless person to give up their pet to get a home? Half of Brits say no

The success of Andy Burnham’s rough sleeping pledge can’t be judged on Christmas Day. Here’s why
Prime minister Andy Burnham meets former rough sleepers at Independence Initiative alongside Lord John Bird, John Healey and Angela Rayner
Emma Haddad

The success of Andy Burnham’s rough sleeping pledge can’t be judged on Christmas Day. Here’s why