Back then, the story originated on the Unilad website (where all last week’s articles linked back to) before being published in The Independent, Huffington Post, Metro and others.
But is there any evidence that it’s true?
Facts. Checked
It might seem shocking but it seems like the Christmas decorations academic field is not a burgeoning one. There is very little academic study on the subject.
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That is probably demonstrated by the research that is featured in the stories. “Inferences about homeowners’ sociability: Impact of Christmas decorations and other cues” was published in the Journal of Environmental Psychology in December 1989.
It has little to do with when Christmas decorations are put up – in fact, it’s a US study that relates to how decorations were a cue to “communicate friendliness and cohesiveness to neighbours”.
As well as being three decades old, the study is also the first result when you type the words “Christmas decorations” into the Google Scholar search engine.
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YouGov’s more recent research from 2016 suggested that December was the earliest month that decorations should be put up – 75 per cent of the Brits quizzed opted for that in a survey on the subject.
As for the quotes from the experts, there is little to suggest that seeing reminders of Christmas times gone by wouldn’t boost your mood – if you have happy memories of Christmas, that is.
The articles all assume that Christmas is a happy time but that isn’t the case for everyone – take, for example, a study from 2004, published in the
Circulation journal, which discusses how the emotional stress of holidays – dubbed the “Merry Christmas Coronary” in the study – may be behind cardiac deaths in Los Angeles.
For many living on the breadline, Christmas can be a time that is fraught – the Money Advice Trust and YouGov reckon that one in 10 Brits worries and feels stressed about money in the lead up to Christmas. Having lights and baubles up as a daily reminder in the months ahead is hardly going to help matters.
And putting up Christmas decorations in September may well raise a few eyebrows on your street too – perhaps a few funny looks from the neighbours won’t do much to boost your mood.
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If there is a mental health boost from sticking up Christmas decorations early, it will take more than this set of regurgitated news stories – and a bit more studying – to prove it.
Image: Miles Cole