Big Issue Invest (BII)-backed social enterprise Hey Girls booted the shame out of period poverty in Leith last night at the Hibernian FC UEFA Women’s Champions League match against Slavia Prague.
The home team lost out, but a meeting between Hey Girls‘ education and impact manager Molly Brown, Cabinet Secretary for Communities Aileen Campbell and four pupils from Edinburgh’s Broughton High School proved that the period poverty movement is on a winning streak.
Forming part of the social enterprise’s #GiveACupAGo campaign, menstrual cups (which are kinder on the environment than pads and tampons) were handed out to the crowds to try.
GO @HibsLadies!!!! ????❤️
— Hey Girls (@HeyGirlsUK) September 11, 2019
Hibs announced their partnership with Hey Girls last year, who operate a buy-one-give-one model which means that for every box of products sold, a box is donated to someone in need – that could mean schools, colleges, foodbanks, women’s shelters and community centres.
Hey Girls education and impact manager Molly Brown said: “It’s great to see schools like Broughton High forming a steering group of young people to distribute period products. We’ve found that putting pupils in the driving seat is the best way to do it – empowering young people to take ownership, providing education, and boosting confidence.